FAQ's

General:

What is ClikitySplit and why should I care?

ClikitySplit is the world wide web's first and only visual, rich multi-media, dynamic, interactive, marketing and "find" engine. It is both the end user's dream come true(visual, easy-to-use, powerful sorting features, etc.), and the advertiser's magic bullet (rich multimedia tools + 10,000 characters of text).
Accordingly, it is light years ahead of the search engines that dominate the web today. The major differences are:
- Web 3.0 (multi-media features, cutting-edge technology)
  - Video capabilities
  - Audio capabilities
  - Photo slideshow
  - Scrolling ticker that allows advertisers to market their "Special Offers" underneath attractive photos on the slideshow graphics
  - 10,000 characters of text.
  - Google AdWords only allows 70 characters of text; no multi-media features.
- Visually displays all the relevant search results simultaneously. The major search engines display 10 organic listings and 8 sponsored (pay-per-click) text listings on a page. You have to go to the next page for more search results.
- ClikitySplit allows sorting of search results—the major search engines don't. For example, you can sort restaurants by chain name or type of cuisine, and soon by price range.
- Since the advertiser can change his advertising message "on the fly" (dynamically in real time), creative advertisers change their sales promotions based on their traffic, inventory, etc. So savvy visitors get the best deals by checking back often. ClikitySplit is that dynamic!

How can I learn more about ClikitySplit?

View our videos. They will give you plenty of information about how totally different ClikitySplit really is, what our patent-pending dynamic billboards are all about, and how to get your business up and powerfully visually marketing online in 15 minutes!

How is ClikitySplit so fast?

Several factors, including:
- The map is not refreshed when you zoom in or out. This fact alone saves a tremendous amount of time. Our proprietary map control allows you to zoom in and de-cluster the dots that signify business locations.
- Our dynamic billboards appear immediately upon mouseover.
- "Cutting on the cutting-edge technology"

What technology was used developing ClikitySplit?

ClikitySplit could not have been developed a year ago. The technology wasn't available. We took state-of-the-art Ajax and dot net technology and blended in our own "secret sauce" to develop ClikitySplit. As we like to say, ClikitySplit is "…cutting on the cutting-edge technology…"

Do you indeed have a patent pending on your unique technology?

Yes we have filed worldwide patent applications on our unique technology. And before we filed our patent application, we hired a PhD that literally lives at the patent office during the day to do a thorough patent search. He found nothing even remotely similar.
And, as the developers of the world wide web's first and only visual marketing engine and "find" engine, we will defend our patent against all infringers.

I am interested in a sales position with ClikitySplit.

Yes we are always looking for qualified sales people. Those who see the vision of ClikitySplit and can open doors.
If you are that rare individual and like to work on an incentive basis, drop us a line at sales@clikitysplit.com with "Sales Position" in the subject line. Be specific what you bring to the table and what experience you have. We want superstars.

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For Surfers:

Why should I use ClikitySplit instead of Google, Yahoo, or MSN?

ClikitySplit delivers a much richer user experience. If a picture is worth a thousand words, the ability to qualify search results visually is priceless.
ClikitySplit empowers the end user with the simultaneous, visual display of all search results. powerful sorting features, the ability to changes categories with just category mouseover and clikcing on the sub-category, notification whenever an advertiser changes his dynamic billboard, and other cool, frustration-eliminating features.

How is ClikitySplit different from Google, Yahoo, and MSN?

This question is answered above in the "General" section under "What is ClikitySplit and why should I care?" Other ways ClikitySplit is different:

Displays all the search results simultaneously. As a result, each advertiser has an equal chance of standing out. His imagination and creativity is what further separates him from his competitors.
No limitations whatsoever, unlike the major search engines. The advertiser is truly limited only by his imagination and creativity. Therefore, since each advertiser markets differently, you have so many more choices from your relevant search results.

What are all the red dots and green dots for?

Red dots signify businesses that market via our proprietary dynamic billboards
Green dots are default popups that contain limited information about a business
Our sales strategy is to turn all the green dots red

Am I going to be bombarded with tacky, intrusive advertising while surfing ClikitySplit?

NO! Never! Ever!
ClikitySplit will never allow tacky, intrusive advertising. We hate it as much as you do. We make our money from selling our powerful visual marketing tools to creative advertisers, not selling tacky ads.

Will ClikitySplit be on my SmartPhone or Personal Navigation Device soon?

Yes, and very soon! We are in the late stages developing those applications and are in talks with carriers and manufacturers of those devices. We anticipate this availability by early 2009.
As soon as PNDs have internet connectivity, surfers will be able to see our dynamic billboards updated by advertisers in real time.

How can I zoom the maps in or out?

Several ways including:

Dragging the map. Just grab the map with your left mouse button and drag it.
Use the mouse wheel to zoom in and out
Use the dashboard in the top left panel. Mouse over the dashboard buttons for tool tips how to use.

What area of the world does ClikitySplit cover right now?

Restaurants,Entertainment,Retail/Shopping, Recreation, Automobiles, Apartments,Professional Services, Educaton, Health Care/Medical, etc. USA only for now. Soon to be worldwide.
Hotels: Worldwide. You can make reservations securely at the best rates available anywhere at hotels anywhere in the world. 85,000 of them.
Travel: Worldwide. Special deals on airline + hotel packages, last minute deals, car rental, cruises, and tickets and attractions.
As advertisers add their listings free, ClikitySplit will be a world wide phenomenon really fast.

Can I make hotel reservations securely online with ClikitySplit?

Yes. We have been in the hotel reservation business 7 years with our sister site hotelmotelNOW.com. That site was cutting-edge in 2001 and is cutting-edge today, depicting hotel locations by GPS with sorting by chain name and price range. The major search engines still can't do that. Only hotelmotelNOW and ClikitySplit can do it.

Can I locate hotels on the map with ClikitySplit, then display restaurant or retail locations etc. on the same zoomed-in map?

Yes! This completely separates ClikitySplit from its competitors.
Just mouseover your preferred category(restaurants, retail, hotels, etc.), then click the sub-category.
To change categories, mouseover that category and click the sub-category.
Search results display immediately on the same map.

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For Advertisers:

Do I have to have a website in order to advertise in ClikitySplit?

No! Just use our proprietary dynamic billboards. They are much more powerful than a website. And a whole lot more cost effective.

What are dynamic billboards?

Dynamic billboards are one of our patent-pending inventions in ClikitySplit. Just like the name implies they are billboards that powerfully advertise your business and they are dynamic---you can change them "on the fly" as often as you like. For more information, check out these video Dynamic Billboards

What are the features of the dynamic billboards?

See "What is ClikitySplit and why should I care?" Also, check out Dynamic Billboards.

Are the dynamic billboards all the same, or are there different types of them?

There are 4 types of dynamic billboards, each with 5 different themes available.

How long will it take me to build my dynamic billboard?

Assuming you have a file of your content (photos, text, video link, audio link, etc.) on hand, no more than 15-20 minutes with our wizard. Once you learn how easy it is to build the dynamic billboards, you can skip the wizard and build dynamic billboards in 10 minutes. It is a very simple process and we will lead you step-by-step in building your dynamic billboard.

Is there a Wizard that shows me how to build my dynamic billboard?

Yes. Our wizard gives you step-by-step instructions.

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How often can I change my dynamic billboard?

As often as you like. Dynamically. Our best advertisers change their "Special Offers" several times during the day. The fresher your dynamic billboard, the more successful you will be. It only takes seconds to change your dynamic billboard.

What is an advertising pane?

An advertising pane is a separate "accordion" section on a dynamic billboard.
Presently, there are three advertising panes:
- Specials
- Slideshow – Videos – Menus (or Amenities if a hotel)
- Quick Information

How are the advertising panes different?

Each advertising pane is designed to give completely different information to the surfer and provide flexibility to the advertiser. For more information, check out this video.

What do ClikitySplit's dynamic billboards cost?

Standard: "Quick Information" advertising pane only = $49.95 per month
Enhanced: "Quick Info" advertising pane + "Special Offers" advertising pane = $99.95 per month
Deluxe: "Quick Info" + "Special Offers" + "Slideshow – Audio – Menus" (with audio capability) = $149.95 per month
Premium: Top-of-the-line dynamic billboard with all the rich multi-media features (video, audio, photos, 10,000 characters of text, etc. = $199.95 per month

For more information, check out this video.

Are the costs for using ClikitySplit fixed or are there also pay-per-click costs?

As an incentive for visionary advertisers who come on board now, the only cost through June 30, 2009 is the flat monthly fee for the dynamic billboards.
Effective, July 1, 2009, cost per action (CPA) charges take effect. CPA charges are impression (a visitor accesses a map), mouseover (a visitor mouse's over an advertiser's red dot), a mouseover of a "Hottest Offer", and click through (visitor clicks through to the advertiser's website).

I am a large restaurant (or hotel, or retail, or other chain). Do I have to build a dynamic billboard for each of my locations?

No, our Template option lets you build dynamic billboards for all of your locations in about 15 minutes. Then you can individually tailor the dynamic billboards for each branch location.

Can I use your Template option to build dynamic billboards for all of my locations and then tailor each branch location individually?

Yes. This allows you to test different sales strategies in different areas of the country or world.

I am a small business owner. Therefore, I need to stand out in local, personalized search. How do I do that in ClikitySplit?

ClikitySplit is your dream come true. ClikitySplit not only let's you stand out visually to anyone in the world, but also let's you market locally very powerfully.
All a surfer has to do is type in the name of a city anywhere in the world and that city's map loads immediately. Then he can choose a category and sort that category.
As a result, the visitor will be able to find you quickly and easily.
You use our dynamic billboards to get your sales message across very effectively.
Change your dynamic billboard to keep visitors checking back for special offers.

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I am a small business owner and I presently advertise with an online yellow page company. How can I effectively use ClikitySplit?

Online yellow page companies are dinosaurs. And they know it. Plus they are very expensive, especially for the limited traffic they send you.
They have been successful thus far by selling their clients a need for an online presence. However, even the best website is of zero value if it can't be found.
Online yellow pages are just business listings with little if any value. Adding a video to an elementary business listing makes it a little more effective, but so doing is extremely expensive.
On the other hand, ClikitySplit provides the tools for the business owner to literally visually stand out on a site that will be found. Accordingly, the advertiser is limited only by his imagination and creativity.

How about Click Fraud

ClikitySplit consists of only one static web page. All other web pages are dynamically generated based on the visitor's inputted relevant search criteria.
Since the red and green dots are dynamically generated based on the search criteria, it is virtually impossible for a botnet to perpetuate click fraud on ClikitySplit.
According to forensic studies by highly-qualified businesses that study click fraud, about 17% of all clicks from the pay-per-click business models are fraudulent.
It is easy to design a botnet to commit click fraud because the PPC search engines generate standard, static-formatted web pages with the links in the same spot.
Therefore, an advertiser is 17% better off from inception by using ClikitySplit.

Does ClikitySplit provide analytics of my traffic, etc.?

Yes. We provide real time analytics and an email summary at day's end.
We want to give you invaluable feedback so you can effectively market your business and change strategies quickly based on relevant statistics.

Do you produce the videos for advertisers?

No. We just provide the powerful visual marketing tools.
Any videos or audios must be produced locally. But that is a very simple process. Videographers can cost effectively produce your video and audio.

How are you going to brand ClikitySplit?

In a multitude of ways, both online and offline, including:
- Widespread publicity
- Ezines
- Ezine articles
- Link bait
- Online advertising
- Social networking sites
- Major online sites
- Demographically targeted cable TV advertising
- Etc.

Can I license the ClikitySplit technology?

Yes. We evaluate each license request individually. Just shoot us an email at license@clikitysplit.com.

Can I add my business listing if I am not in your database?

Yes, that is how we want to keep improving ClikitySplit. Just click on "Add Your Listing Free" on the left panel and follow the instructions. Further information about how to do this can be found in our video tutorials.

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